Raimondas Lapinskas reviewed Nudge by Richard H. Thaler
About choises
3 stars
How do we make choices.
Electronic resource
English language
Published Jan. 4, 2009 by Yale University Press.
Thaler and Sunstein develop libertarian paternalism as a middle path between command-and-control and strict-neutrality choice architectures. Libertarian paternalism protects humans against their damaging psychological traits (inertia, bounded rationality, undue influence) by exploiting those habits to nudge people into making better choices.
How do we make choices.